diff --git a/helm/templates/deployment.yaml b/helm/templates/deployment.yaml
index 66b9b17..cd70d11 100644
--- a/helm/templates/deployment.yaml
+++ b/helm/templates/deployment.yaml
@@ -13,8 +13,9 @@ spec:
       {{- include "s3bot.selectorLabels" . | nindent 6 }}
   template:
     metadata:
-      {{- with .Values.podAnnotations }}
       annotations:
+        deployed_at: {{ now | quote }}
+      {{- with .Values.podAnnotations }}
         {{- toYaml . | nindent 8 }}
       {{- end }}
       labels: